According to the latest ear nings report of the French lux ury brand group LV M H (M oi H enn esse y Louis Vu itt on), revenue from the fashion and le ather seg ments , which account for the largest share of total revenue , dec reas ed by 2% year - on - year to 10. 49 billion euros . This result is believed to be influ enced by buying tr ends , particularly among the general consumer . However , when calc ulated in terms of organic sales , this segment is up 2%, which shows that demand is still sus tain ed in some markets .
Jean - Jac ques Gui ony , chief financial officer of the LV M H Group , said during a conference call following the release of the financial report that this year ' s sales of LV M H were slight ly higher than the entire fashion division . The remar ks suggest that the brand , Louis Vu itt on , continues to maintain strong demand , una ffe cted by market conditions .
Current ly , LV M H is sensitive to the changing global economic situation , and it is particularly believed that ris ing inf lation and changes in consumer sentiment are affect ing its performance . Under this influence , many of its subsidi ary brand s have shown mov es to raise their com mod ity prices . For example , not only Louis Vu itt on , but other lux ury brand s are also under go ing price rev isions , and we are looking at how this will affect sales tr ends .
In addition , LV M H is also focus ing on the brand ' s promo tional strategi es and the launch of new products , which is what we are trying to keep our customers interested in . The lux ury market is highly volati le , especially with icon ic product seg ments such as le ather and hand bag s bo ast ing strong popular ity among consumers . Together , these factors are pa ving the way for a recovery in our performance .
Over the past few years , LV M H has continued to establish itself as a leader in the fashion industry , but in the current compet itive economic environment , it is required to maintain its position . Grow th is expected , especially in the Asian market , and it will be interesting to see how the brand is planning to expand .
To sum up , although LV M H ' s performance is currently on a down ward trend , the performance of certain brand s , such as the growth in sales at Louis Vu itt on , combin ed with the price rev isions of other brand s , could contribute to impr oved performance . In order to remain a lux ury brand loved by consumers , LV M H must continue to be flexible in the changing market . "
Release date: 2025-07-19 14:55:29
